Brand Launch: Holy Froots
OBJECTIVE
The brand Holy Froots, came to us with an outdated brand identity that primarily covered their proposition back when they only dealt with selling farm fresh mangoes. But as the brand now branched into a multitude of products like honey, bee pollen, flakes, granola, cookies and more, it was time for the facelift that fit its current personality perfectly.
EXECUTION
From being restricted to Green and Gold as the only colours, we have now added a multitude of shades that portray all the products of the brand in the best and most unique ways. The brand now has the wavelength to expand into even more avenues in the future. This evolution has retained all the elements that endeared the brand to its first-ever fans but at the same time, giving them as well as the new audience a refreshed feeling to perceive.
